Role: Graphic & Motion Designer
Agency: www.february.agency
Being a well renowned restaurant based in the UK, Wimpy approached February to create some social assets, as part of their Summer campaign. The result? A series of static and animated posts, with the aim of advertising a number of new menu items available for a limited time, all while showing the vibrancy of Summer and the freshness of their food through the words, ‘hot,’ ‘fresh’ and ‘cool,’ as the colours of the background change from warm to cool to reflect these words.
Agency: Flourish. https://flourish.agency/
Role: Animation only.
A series of logo animations produced for some of Flourish’s many clients.
Agency: Substance Global
Role: Storyboard & Motion Designer
But First, Science! is a series from The Amgen Foundation, helping to make science education more accessible to students around the world.
You can watch But First, Science! here.
Substance Global were tasked with designing and animating social content to promote this series. This post, ‘Want to Go to The Moon?’ encourages students to pursue a career in science, by broadening their imaginations as to what a career in science could mean. You can watch the animation here.
Agency: Substance Global
Role: Storyboard & Motion Designer
‘I Am A Scientist’ is a campaign from The Amgen Foundation to inspire future generations to pursue a career in science,
by speaking to people from all different science backgrounds, all while debunking the sterotype that to pursue a career
in science, you’ll only be working in a lab.
Substance Global were tasked with summarising this campaign, by producing animated content that represents each scientist’s personality and communicates what they do.
Bryan Yee is a Knowledge Scientist, and avid gardener, who loves outdoor activities, which is reflected in the animation, which you can watch here.
Animations were also produced to showcase a number of other scientists, including Protein Engineer, Harbani Kaur Malik-Chaudhry.
Role: Illustration/Animation.
Agency: Flourish. https://flourish.agency/
Introduction
Working closely with brands in construction, education and sports, health and fitness, Flourish is an independent design agency offering services across branding, website design, and digital marketing.
The Brief
To create two explainer videos, (one for branding and one for digital marketing), that showcase the services the team at Flourish can offer.
The Process
Beginning with a script, I started creating a storyboard for each explainer video. The illustrations, which are featured in the Flourish brand colours, were then translated into animation.
Launched by The Distillery TV in London, DENT is a new entertainment network targeted towards 15-30 year olds on Facebook, Twitter and Youtube. www.facebook.com/watchdent.
The Brief
In one week, to create the brand identity for DENT, which includes creating and animating a new logo, creating banners and GIFs for social media, creating transition and 'like, share, comment' templates to be used to be used on all of DENT's video content and branding The Eight O'clock show; a new show featured on DENT's entertainment network.
Process
With my first initial task being to create a moodboard (featured below), the team at The Distillery wanted a fresh, bold, bright logo similar to the likes of Vice, Airbnb and Upworthy, while also transforming the letter 'D' into a play button. As a result, I collated logo ideas from multi-platform media and entertainment companies, while looking at handwritten logos similar to the likes of Vice.
The Solution
By transforming the letter, D into a play button and using similar colours to the likes of Upworthy, I was able to create an animated logo with the idea of rotating the letter, D from a pause to a play button, while the letters E, N and T pop out as soon as you press play.
Role: Graphic & Motion Designer, with the exception of the ‘Find Your Wimpy’ and ‘Wrap & Roll’ posts, which are motion design only.
Agency: www.february.agency
Famous for serving ‘the greatest burgers under the bun,’ Wimpy asked February to design static and animated content to go out on their social channels, including Facebook, Twitter and Instagram. As the main designer working on Wimpy social content between January and November 2022, I was responsible for ensuring that each post looked fresh, bold and punchy, with the main focus being placed on the food, or, in some cases, Wimpy merch, which was released for a giveaway.
Please note: While I was the main designer working on Wimpy social content between January and November 2022, there was still some shared responsibility, where another designer would also be working on Wimpy social content from time to time. This means that while I designed the majority of social posts within this period, some were designed by another designer. Should you have any questions about this, please enquire at: chloe_chamberlain@yahoo.co.uk
All of the examples shown here were designed and/or animated by me.
University dissertation project which explores the future of the book through the digital era, through both writing and design. The examples here show a poster, which discusses the introduction of kinetic typography and how letters and words can now be freely transformed across the screen. The QR code takes the reader from the page to a digital space, in which the words featured on the poster can be freely positioned, rotated and scaled up on the screen.
Agency: Angle Studios
Role: Print Designer
Helping to support students facing challenges in gaining access to education and entering the workplace, Fresh Start
asked Angle Studios to design a brochure, which would act as a student guide for those who study with Fresh Start in Education.
With the target audience being students of all ages, Fresh Start campaigns for positive change, with vibrant colours, imagery and arrows symbolising moving forwards, which can be seen throughout the whole brochure.
Role: Web Designer/Developer.
Agency: Flourish. https://flourish.agency/
Introduction
Based at the heart of the Kent coastline, Clare Reeves is a voiceover artist, who works across commercials, corporate videos, documentaries and many more.
The Brief
Clare approached Flourish for a fresh look for her website, to make it easier for potential clients to access some of her work.
The Process
Once the content had been lifted and adjusted from Clare’s previous site, a set of wireframes followed by full webpage designs were produced in Sketch and then built using Oxygen in Wordpress.