Working closely with brands in construction, education, sports, health and fitness, Flourish is an independent design agency offering services across branding, website design, and digital marketing.

In order to promote their services, I was tasked with creating an explainer video – one that both walks through their services and explains how the process works.
Before diving into the storyboard, I began by writing the script—structured around common challenges potential clients face and how Flourish is uniquely positioned to solve them.
With the script finalized, I moved on to storyboarding, using illustration to bring the key messages to life visually.
Once the storyboard received approval from Flourish, I transitioned into animation, to bring the entire concept together.

Two explainer videos – one to explain how re-branding with Flourish works and one for digital marketing.
The explainer videos used the Flourish brand colours, while using vector illustration to visually communicate each point.